Friday, June 3, 2011

Buy Or Sell On The Internet – Part 2

Linkedin
Linkedin is the business version of facebook and while I’m an advocate of it the jury is out on its value for direct selling to potential customers. I believe it is worth the effort setting out your shingle on this site. Take the time to create a professional profile of your business.

YouTube
A picture is worth a thousand words and Youtube is the site of choice to provide this service. YouTube is known by virtually every internet user and is an ideal way of displaying your product. If you take the time you will be surprised at just how easy it is to upload a video or slideshow showing your products.


What Are The Hidden Costs Of Selling?
The primary hidden costs not considered by most people when considering selling over the internet are: Packaging Costs, Shipping Costs, and Payment fees.

Packaging Costs:
You will need to pack your product well to ensure it does not get damaged in shipment. Include the cost of these items in your pricing.

Shipping Costs:
A significant factor in pricing as shipping costs can be expensive particularly if the item is large or bulky. Remember your buyer may be from any area of the world so calculate your shipping costs correctly before listing your items.

Payment Fees:
When you start out you’ll need to provide a simple method for people to pay you. The obvious choice is paypal but remember they will charge you a fee for any money coming into you account. In addition if you want to transfer that money to your local Irish bank account there is an additional fee.

Local Selling Sites And Ebay
Several local internet sites provide a method for you to buy and sell. These include donedeal and gumtree. If you list on these two sites you target buying audience will likely be limited to buyers from the Irish market. Having said that these sites offer a quick way to shift your goods.

Ebay
The big daddy of selling will ensure your product is displayed to the world. As with paypal there is a charge for listing products. By placing your goods on ebay and combining it with paypal you give yourself the best chance of selling the product. Remember there are thousands of sellers on ebay so price your product right.

Useful links:
Donedeal -http://www.donedeal.ie
Gumtree - http://www.gumtree.ie

No comments: